Social media has finally matured and businesses must now integrate social media into their overall marketing plan in order to maximise efficiency and effectiveness. Discover the many benefits of opening your business up to social media marketing and reaching out and engaging in meaningful conversations with your customers.
With 6.8 million Android and iOS devices having been activated on Xmas Day 2012 and a staggering 242 million apps downloaded there has never been a better time to explore the new opportunities that games, interactive ebooks, utilities or business apps present for connecting with your audience.
It's no longer enough to 'be online' or to simply 'have a website' - you need to stand out. Online video is proven as a highly effective way of telling your story and getting you in front of the mobile audience. Video increases your chance of a first page SERP ranking on Google by 53 times and video receives a 41% higher CTR on a Google results page in organic results (Forresters).
